BUSINESS OF BEAUTY 2020

Sunday 08 March, 9am - 5pm (includes catered lunch and breaks) 

Description: The post-conference full day program, the ‘Business of Beauty’, is a separate educational day delving into the practicalities of running and managing a successful business and is open to practice managers, aestheticians, dermal clinicians, nurses and any allied professionals interested in broadening the scope of their businesses and staying informed on the latest in beauty, skin care and aesthetic techniques and products.

Modules include:

• WHY A BUSINESS PLAN IS SO IMPORTANT
  
• Overview of a business plan
• Planning your exit
• Sharing the plan to ensure your team is fully
• BUSINESS DEVELOPMENT AND MARKETING
  
• Podcasts – from zero to 3,500 subscribers in the first month
• Digital marketing
• Video is king
• Don’t neglect those email leads
• Social media and email communication
• PEOPLE MANAGEMENT AND HR
  
• Revealing the true cost of staff recruitment and retention
• Leadership
• Patient retention strategies
• Your most common ‘patient experience’ concerns
• BUILDING A MASTER BUSINESS PLAN FOR YOUR CLINIC
  
• Understanding the metrics that drive your business,
• Learnings from my experience as a practice manager
• Financial considerations and putting the plan together

Any attendees of the Business of Beauty program are also invited to attend the trade exhibition over the two preceding days.

Conference Highlights:

Thursday, 05 March 2020

• Cysonsure Laser Workshop (Free for Scientific Program Delegates)
• Facial Injectables Training
• ACN – Cosmetic Nursing Community Advanced Workshop
• A5M - Skin and the Microbiome – Inner Health reflecting Outer Beauty Workshop

Welcome Drinks reception in the Stillery Bar, InterContinental, Double Bay (Thursday Night)

Friday/Saturday, 06-07 March 2020

• 2 Day Scientific Program with renowned international and local speakers
• Interactive multidisciplinary panel discussions
• Interactive workshops with live demonstrations

Gala Dinner extravaganza in the Grand Ballroom, InterContinental, Double Bay (Friday Night)

Sunday, 08 March 2020

• Laser Safety Officer training course and accreditation
• Business of Beauty masterclass in practice management and business building techniques

#cosmedicon

#cosmedicon2020

Michelle Kearney

Phone: +61 (0)2 8095 6265
Mobile: 0419 624 246

Bella Media
Suite 2201, Westfield Tower 2
101 Grafton St
Bondi Junction NSW 2022 Australia

Web: www.bellamedia.com.au

ABN: 86 082 157 695

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